Mercedes-Benz SA launches South Africa's first automotive Facebook Messenger Chatbot
Lauded as one of the most scalable communication touchpoints this year, Facebook captured headlines with the launch of Facebook Messenger Chatbots in April 2016. Digital performance agency iProspect SA recognised, that this technological development provided an unprecedented opportunity for Mercedes-Benz South Africa (MBSA) to leverage its fan base of over 1 million users to meet their client's business goals and engage their target.... Read more »
Posted on : Friday , 7th October 2016