M a r k e t N e w s

Nestle Kenya Launches Digital Nutrition Calculator For Mums

Posted on : Saturday, 6th September 2014

Technology is now in the kitchen as Nestlé Kenya, through its MILO® brand, has unveiled a web based nutrition calculator which will enable parents to calculate the nutrition component of their kid’s meals, analyse their activeness, set up a balanced diet and schedule their kid’s sports activities by just a click of the mouse, on their web-enabled phones, tablet or ipad.

Dubbed MILO® Nutrition Calculator, the tool is designed for parents of kids between ages 6 to12 and allows them to track and monitor their nutrition intake in every day’s serving.

“Currently the application is web-based but we will unveil a mobile application version for both Android and ISO platforms in two months’ time,” said Diana Irungu, Category Development Manager at Nestlé

The application will not only enhance nutritional awareness but empower mums and caregivers with information to make better nutrition choices to help their children grow strong and healthy, according to Diana.

The MILO® Nutrition Calculator comes at an opportune time when health statistics are showing that the obesity rate in both private and public schools may be as high as 50 percent amongst kids in this age group.

“We encourage parents to make use of this tool we have provided for them, the MILO® Nutrition Calculator to ensure their kids eat well-balanced meals and exercise regularly,” said Diana.

Some of the benefits from the MILO® Nutrition Calculator are:

Energy analysis based on menu: the MILO® Nutrition Calculator provides daily nutrient recommendations for children, including fat, protein and carbohydrate intake in every meal.
Calculating daily energy needs: typically, children need between 1200 to 1600 kcal for daily activities, and more if they play sports.
Dietary planning: according to your children’s daily kcal burn, you can easily modify their diet plan and print out a menu with the MILO® Nutrition Calculator.
Sports scheduling: the MILO® Nutrition Calculator estimates total kcal burned based on your child’s daily activities.

Source : medicalkenya.co.ke
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